Catalogue information

LastDodo number
3803263
Area
Toys
Title
Simplex Springbeertje
Manufacturer
Brand
Number
Collection / set
Year
1950
Material
Colour
Theme
Dimensions
Details

The Simplex collection of toys and teaching aids that Mr. Will Hollanders from Waalre donated to the Waalres Museum, expanded with the Simplex collection of the Steinmeier family, can be viewed at regular times in the Waalres Museum. Children born after the war have almost all played with Simplex toys and learning materials, because they invited them to learn things in a playful way. Broad collection The Simplex articles cover the period 1945 to 1975. The collection includes toys and learning materials, such as puzzles, reading boards, play boards, clocks and other toys. In the early years, all this was made from residual wood from the manufacture of radio cabinets for Philips. The first Simplex puzzle boards, which did not yet bear this brand name, date from the Second World War. The inventor and first maker Frits van der Vlugt entered into a collaboration with Herman Steinmeier in 1945. In 1946 they moved to Steinmeier's home in Aalst. In 1948, VOF became Steinmeier & Co. set up. Frits van der Vlugt was the creative force, while Steinmeier, who had been manager of Houtindustrie Brabant, had the craftsmanship of woodworking. Moves regularly The Simplex factory has had various locations in Aalst. Manufacturing has also taken place in Budel since 1969. From 1972 onwards, production took place in Kaulille in Belgium, but now under the flag of the American company Fisher Price Toys, part of The Quaker Oats Company. The factory in Belgium was closed in 1975. The Simplex brand name was sold and the assets were sold to the Werkplaats Particuliere Mijnen in Kerkrade. In the same year, all machines and supplies from Aalst were auctioned.

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