Catalogue information
The comic book was specially designed for Electrabel's 100th anniversary. 6 pages info about Electrabel. Without a letter. In total there are 3 letters that were sent with the softcover comic book: 1. The letter intended for the employees of Electrabel with date 30 September 2005. The Energieke Guiten was delivered to the employees at work in an envelope with the letter enclosed. It states that the comic will be distributed among customers and various relations during trade fairs, company visits and individual contacts. It was also on the website, as well as on Blue Box. Letter signed and signed by: Fernard Grifnée, Director Corporate and Marketing Communications Fred Becquaert, Director General Human Resources. The undated letter sent to the customers requesting a gift. This on the occasion of The day of the customer. On the Day of the customer on Saturday there was an announcement in the newspapers of the Standaard Groep (eg Het Nieuwsblad): As a loyal customer at Electrabel, they could enter a competition to win the album. However, no competition question was asked. Anyone who called Electrabel before 1 p.m. was asked for his customer number and the album was sent. The following Monday, Electrabel customers did not receive the folder in the mailbox, so that people received the message via the folder too late. However, customers who called Electrabel were referred to the website and could request an album. One could choose between an English, French or Dutch edition. After a while, the customer application form where the customer number had to be stated disappeared from the website. A well-kept secret was that after the disappearance of the application form, people could sometimes still get hold of an album via their complaints section. Yet there are customers who, for unknown reasons, never got their album sent! This despite the fact that several applications were submitted. Anyone who entered an old customer number on the Day of the customer as an ex-customer was also sent an album. Letter signed by: Luc Goossens, Sales Manager. 3. The letter sent to a limited group of self-employed customers dated 12/27/2005. This letter states that the customer received the first edition of their new e-newsletter. This way they could participate in the De Energieke Guiten competition. Due to the great success it was decided to send everyone an album. Letter signed by: The Electrabel Team.
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